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Microsoft, made eligible

Microsoft Marketplace, made eligible.

The easiest way to publish, manage and sell in the Microsoft Marketplace.

No credit card · No engineering · Cancel anytime · You keep what you sell.

1 in 10 SaaS offers on Microsoft Marketplace already run on WeTransact. 500+ software companies and counting.
The insight

Every deal you sell today 
fights the same three battles.

Buying takes months

Legal, security, procurement.

Every customer starts cold

No warm path into the account.

Budget starts from zero

You fight for new spend the customer hasn't set aside.

This channel removes all three.

Faster to close, warm from day one, funded by budget already committed

$299B+
committed Azure spend (MACC),
pre-approved in enterprise accounts
16,500
Microsoft sellers paid to sell software
like yours
One more thing

Your buyers actually prefer purchasing this way.

One bill instead of thousands

They pay Microsoft once and retire thousands of supplier invoices a year. You become a line on a bill they already pay.

It spends budget they committed

That pre-paid Microsoft budget has to be used. Buying your product through the store helps them use it, and earns them better terms.

Faster for them, too

75% less time onboarding new vendors and 50% the procurement effort. Their team wants the short path as much as yours does.

The catch, honestly

So why isn't everyone doing this? Because alone, it is genuinely hard.

Getting in is an engineering project.

6+ months DIY, rejected submissions.

01

Sellers only work with you once you qualify.

Criteria nobody explains.

02

Microsoft knowledge is mandatory.

To qualify to programs and incentives.

03

“I don't know how to become MACC eligible or IP Co-sell ready. The criteria feel random.”

Microsoft, made eligible

Finally, inside the room.

Live in days, first deals signed, incentives claimed, even if Microsoft's never heard of you.

#1
Live and eligible

Your offer goes live and eligible on the Marketplace within 5 days

Create, edit and publish your product in the Microsoft Marketplace guided by our Customer Success team

2 hours required from your team
Free migration of existing offers
IP Co-sell and MACC eligibility validation
Prefer it fully hands-off? Our team can run your entire Partner Center setup for you.
Start your 30-day free trial →
Your team's time: 2 hours. WeTransact drives the rest, Partner Center included.
Sprints
Sprint 1 · Partner Center setup
45m
Sprint 2 · WeTransact publishing
45m
Sprint 3 · Co-sell validation
30m
Sprint 1 · Partner Center setup
Sprint 1 · Partner Center setup
Program enrollment, profile validation, payout and tax profile, done with you.
1 step
45m
Free migration of existing offers
Existing listings moved over, nothing rebuilt
Free
No rebuild
0 dev
#2
First deals

You close your first deals with private negotiated contracts

Reroute your pipeline and renewals through the Marketplace, closing at Marketplace speed.

Spend the buyer already committed
A vendor the buyer already cleared
Your terms in a Microsoft contract.
Prefer some support on your first transaction? We join the call with your customer to facilitate it.
Talk to a Marketplace Expert →
Every offer created, sent and tracked from the platform. No per-SKU fees, no Partner Center.
Offers
Contoso Ltd · 3-year commit
$420,000
Fabrikam · via CSP partner
$96,000
Northwind · multi-party
$185,000
Direct private offer
Direct private offer
Negotiated price and terms for one customer.
Direct
3-year
One invoice, one payout
Microsoft invoices, collects, then pays
One bill
Payout
No cut
#3
Incentives

You earn funding and incentives on top of every sale

The incentive money Microsoft pays its partners, claimed and reconciled for you.

Eligible for Microsoft's partner programs
Incentives validated, nothing missed
Every payout reconciled to your revenue
Want a hand with incentives? A WeTransact advisor guides you through every program.
Talk to a Marketplace Expert →
Every cash and Azure credit incentive tracked and claimed at the right time, the right way.
Programs
IP Co-sell status
Validated
Certified Software Designation
In review
Marketplace Rewards
Claim open
IP Co-sell status
IP Co-sell status
Eligibility validated with Microsoft.
Validated
Azure
Certified Software Designation
Evidence assembled and submitted for you
Guided
In review
CSD
Roles & responsabilities

Who does what, at every stage

WeLaunch
TransactCertified
TransactStellar
self-serve
You
WeTransact
Microsoft
Get listed
Set up Partner Center: publisher profile, tax and payout. Create your product
Tutorial library, publishes your offer
Verifies you, certifies it
Transact
Build your private offers, guide your customer through procurement, validate the order
Processes the offer and order
Hosts the transaction
Get paid
Reconcile payments and order status, register for incentives
Shows every order and payout
Invoices, collects, pays you
Co-sell
Share deals with Microsoft, build your better-together story, self-source opportunities
Community resources, outreach training, deal sharing to Microsoft from your CRM
Decides eligibility
WeLaunch
self-serve
Get listed
Set up Partner Center: publisher profile, tax and payout. Create your product
You
Tutorial library, publishes your offer
WeTransact
Verifies you, certifies it
Microsoft
Transact
Build your private offers, guide your customer through procurement, validate the order
You
Processes the offer and order
WeTransact
Hosts the transaction
Microsoft
Get paid
Reconcile payments and order status, register for incentives
You
Shows every order and payout
WeTransact
Invoices, collects, pays you
Microsoft
Co-sell
Share deals with Microsoft, build your better-together story, self-source opportunities
You
Community resources, outreach training, deal sharing to Microsoft from your CRM
WeTransact
Decides eligibility
Microsoft
1 in 10 SaaS offers on Microsoft Marketplace

34 stories. Real Marketplace revenue.

€36,000

First €36,000 transacted within days of listing

Two first deals banked. Next goal: €100K and IP Co-sell status.

Learn more →
$4M

Transactable in under 4 weeks, a $4M pipeline projection

Enterprise procurement opened, MACC-decrementing.

Learn more →
IP Co-sell

From 18 to 20 month onboardings to IP Co-sell eligible

Signly’s Marketplace milestone: Co-sell status unlocked with WeTransact.

Learn more →

Marketplace billed sales up 320% in four months

Four transactable apps published on Microsoft Marketplace.

Learn more →
+30%

Azure business up 30% in one quarter

Growth measured in the first months after switching to WeTransact.

Learn more →
$120K+

$120K+ in Marketplace sales within weeks of launch

IP Co-sell status earned, Microsoft’s co-selling engine unlocked for bigger deals.

Learn more →
See all 34 stories

Three plans, same platform.

Most teams scale here
Publish

WeLaunch

Self-serve
€149
/user/mo

Everything you need to publish and sell, self-serve.

Start free trial
Most teams scale here
Operate

TransactCertified

Guided
€12,000
/yr

A dedicated CSM and training to set up your Co-sell motion

Talk to a Marketplace Expert
Most teams scale here
Grow

TransactStellar

Fully Managed
€50,000
/yr

We run your Co-sell campaigns for you, end to end.

Talk to a Marketplace Expert

All plans include unlimited transactions and offers.
No per-deal fees, no marketplace cut. You keep what you sell.

See all plans
Never alone

Your team adopt the motion and keeps it

The platform comes with the people who already know how this works. Every plan, from day one.

A dedicated CSM
Live training: Fundamentals to Expert
Best practice library
500+ peers to learn from
Quarterly check-ins

* Accelerate & Expert are for premium plan only (Certified & Stellar)

Live cohorts and the practice library, for both motions.
Tracks
Co-sell Fundamentals
Monthly
Co-sell Accelerator
2x / quarter
Microsoft Elite Masterclass
1x / quarter
P2P Fundamentals
Monthly
P2P Accelerator
2x / quarter
Co-sell Fundamentals
FUNDAMENTAL · All customers
Set up a campaign targeting 50 Co-sell accounts
3 personas
24 practices
Who it is for
Listed ISVs that are co-sell ready but have no structured Microsoft pipeline yet.
4 weeks
Direct
Co-sell
Co-sell Fundamentals
FUNDAMENTAL · All customers
Set up a campaign targeting 50 Co-sell accounts
3 personas
24 practices
Who it is for
Listed ISVs that are co-sell ready but have no structured Microsoft pipeline yet.
4 weeks
Direct
Co-sell

The questions people ask

Do you offer a free trial?

Of course, we offer a 30 days free trial from the moment you sign up to WeLaunch. You can upsell anytime.

How fast can I go live?

Average expected time is 5 days with our CSM support. It depends of your team availability and current setup.

What if I've never heard of Microsoft Marketplace?

We got you. Start with a free marketplace assessment with one of our expert and we will explain everything in details.
Talk to a Marketplace Expert →

Does this work for all software companies?

Yes. Any B2B software can be listed.

Is it really free?

Yes, publish your listing on Microsoft Marketplace for free. If, after 30 days you don't want to keep using WeTransact, the listing is still yours to keep. At no costs!