Turn Microsoft Marketplace into your #1 sales channel

The only Microsoft-native GTM platform that handles the complexity so you can focus on the revenue.

Join +450 isvs selling globally through Marketplace

$85B

+

$85B+ in software revenue will move through Cloud Marketplaces by 2028. Most ISVs never see a cent of it.

WeTransact makes sure you do.

Before WeTransact vs After WeTransact

Complexity → Clarity

|

Confusion → Revenue

|

That simple

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Lost in Partner Center's 47-step maze

❌

Co-sell deals dying because Microsoft AEs can't find you

❌

Your sales team doesn't use it.

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Enterprise buyers with cloud budget—buying elsewhere

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Months bleeding into legal + dev hell

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Marketplace incentives going unclaimed

Result?

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Money left on the table. Lots of it.

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Pipeline lost

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Competitors passing you by.

WeTransact treats Marketplace like what it actually is:
your next major sales channel.

👉 Not a compliance checkbox. Not a "nice-to-have" listing. A revenue driver that needs strategy, execution, and ongoing optimization. We handle all of it.

We only do Microsoft. That means we do Microsoft better.

Built by people who worked at Microsoft and knew there had to be a better way.

“WeTransact is changing the way partnerships are built”

Judson Althof, Chief Executive Officer, Microsoft Commercial Business

Our Solution Pillars

Six growth engines. One goal:
Turn Marketplace into your top revenue channel.

Marketplace Launchpad

Live in days instead of months.
No dev team required,
no Partner Center hell, no bottlenecks.

Scale Without Chaos

Sell Marketplace deals from your existing CRM, and manage private offers without
the typical Microsoft mess.

Tap into Microsoft's sales network,
Azure-committed buyers, and smart automation to fill your pipeline,
without cold calling.

Data That Wins Deals

See who's buying on Marketplace right now, which accounts have Azure budget to spend, and where to focus your outreach

Partnership-as-a-Service

Run your Microsoft partnership on autopilot. Achieve co-sell status in weeks, claim every incentive you're eligible for, and stay compliant, effortlessly.

Train your team to close Microsoft deals
in 6 weeks. Choose your path (co-sell or reseller channel), learn from experts who've done it, connect with ISVs on Marketplace.

Proof over promises

450+ ISVs accelerated their Microsoft GTM with us.

Almost 10% of SaaS Offers on Microsoft Marketplace are listed with WeTransact

+1000 leads generated per month from potential MACC buyers

+100M Marketplace Billed Sales generated in FY25

Customer Stories

+320% Marketplace revenue in 4 months.

$4M pipeline in Marketplace.

Co-sell + MACC
eligibility in 72 hours multimillion deal.

Live in 48 hours
multi-year private offer.

What You Actually Get?

We don’t just talk. We deliver.

Clarity instead
of confusion

Community needs to be pitched in here

Speed instead
of stalls

What takes others months takes us days.
Ex-Microsoft team = zero learning curve.

Revenue instead
of roadblocks

Reach enterprises with budget allocated for Marketplace purchases and the Microsoft AEs who can accelerate your deals.

Confidence instead of guesswork

We keep you aligned with Microsoft's requirements automatically.

Marketplace isn’t a storefront. It’s your next revenue channel.

WeTransact unlocks Microsoft Marketplace's full potential:
faster launches, simpler processes, smarter execution.